Here are two simple questions to consider for your business that have a bigger impact than you may think:

Who is walking through your doors now – what do they look like, where do they shop, what are their interests, how do they entertain themselves and…
Who would you like to walk through your doors more often?

No matter what the answers are, same or different, you just considered the “who” of customer targeting. The second piece of the puzzle is determining “how” you can reach them with some combination of media that incites action while fitting within your local budget.

The great news is we are bringing ideas and insights for both in this month’s eBook, “Four Things You Must Know About Targeting Your Consumers in 2016.” It is a quick-read resource that will help you lay the groundwork on a critical element of your advertising strategy – targeting your current and potential customers. Click here to take a look.

Contact us to learn how you can more creatively target and reach your customer, let us help you incite them to action.